Search Engine Optimization (SEO)
Gone are the days of phone books and newspaper advertisements. The Internet is the #1 way that consumers search for local services and products. In fact, millions of searches are performed each day ? many of these are for services just like yours. Are you tapping into this resource?
The process of having your website appear in the top listings of the major search engines is called search engine optimization (SEO). Of all the forms of marketing available, SEO has proven to be one of the most cost-effective for locally based businesses.
Expertise in the Ever-Changing Field of SEO Website Marketing
Enversa specializes in the art and science of search engine optimization. This industry changes daily. We anticipate Internet trends and search engine algorithm updates, allowing us to create truly effective SEO strategies. Our effective search engine optimization campaign exposes your business's website to a new realm of potential clients.
When a consumer performs a search related to your company's service and location (i.e. San Francisco Roofers or San Diego Criminal Attorney), your optimized website will rank high on the results page, meaning it will appear in the first few pages of a search rather than hundreds of pages deep. This allows you to generate traffic from organic ranking, which translates to more in-bound sales calls.
Techniques to Get the Job Done
Enversa provides comprehensive Internet marketing solutions for businesses. We analyze your market and website performance, to provide you with a customized SEO strategy. This strategy may vary, but it typically includes the following elements:
Why is SEO so important?
Highly Targeted Traffic
It may be attractive to aim for a general keyword, such as "Plumbing" or "Criminal Attorney,? but these are not what your potential customers are looking for. They are concerned with location. This is where SEO becomes critical.
Search engine optimization has the ability to target certain keywords in specific geographical regions. Consumers who find your optimized website are located in your immediate area or searching for a service in your area. SEO makes your website attractive to search engines and local searchers.
SEO Website Marketing that Doesn't Stop
This is where SEO differentiates from Pay-Per-Click (PPC) advertising. While PPC campaigns do provide results, you must pay for each click. Once you stop, your website's sponsored result disappears. In contrast, an SEO campaign provides results long after the initial investment. Please note that PPC campaigns can serve well to enhance your organic ranking presence.
High Return on Investment
Compared to any other marketing channels, nothing receives a higher return on investment (ROI) than SEO. In a world of online technology and viral media, direct mail, publication advertising, and phone directories are a thing of the past.
A Growing Audience
The Internet is quickly becoming the primary way that people communicate and gather information. In fact, there were roughly 1.73 billion users of the Internet in 2009 ? an 18% increase over the previous year. An investment in quality SEO will ensure that you have a dominant presence on the Internet as more and more people discover the Internet.
Get your Live Demonstration, Today!
To learn how you can generate new leads and grow your business, please contact us for more information. Call 214-785-2189 or contact us online to receive a free demonstration of your website on the front page of Google.
Any SEO firm can claim to be the best website marketing company around, but the real evidence is in the results they provide. Do they have a track record of results? Are they using ethical link building methods? Can they deliver?
Enversa has real success stories from real-world clients to illustrate to you what you can look forward to in terms of return on investment. We have case studies available on our website as well as many references by request.
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