PPC – Results![]() ![]() ![]() At Enversa, we make search engine advertising cost effective and far reaching. Our Pay-Per-Click (PPC) advertising and management enables you to achieve a reliable presence on the front pages of the three major search engines. Through a single contract, we place you on Google Adwords, Yahoo Advertising, and Microsoft adCenter (Bing). We place your small business advertisement within the search results pages when people are looking for your service. We help businesses owners take their PPC to the next level, using our experience and research to avoid inefficient campaigns that cost more than they yield. You can eliminate search engine marketing from your daily tasks, while receiving more calls than ever through these programs. What is Pay-Per-Click Advertising?Pay-Per-Click (PPC) is the term for search engine advertisement. It can provide an instant boost to your business, generating website visits and leads if the campaign is planned and implemented correctly. However, a poorly planned PPC campaign can hurt your bottom line by forcing you to pay for clicks that don't result in sales. In order for the campaign to be successful, it must incorporate the following:
Otherwise, your ads may not reach people when they are looking for the service you provide. Or, the PPC ads may lead to many site visits, but not customers, costing you tremendously. PPC Services by EnversaGuaranteed Front Page PlacementFor this service, we do all the work for you: determining the proper keywords, implementing a campaign and managing search engine advertising accounts. Using our expertise, we can guide your campaign to year-round success. Pay-Per-Click ManagementWe work with you in this case to manage your search engine advertising campaign based on budgets you set. Dominate the Search RankingsAt Enversa, we learn about your business and develop an Internet marketing strategy that maximizes your online visibility. We bring together web and marketing specialists of many backgrounds, who can implement a multi-faceted campaign that will boost your business revenues. In addition to our PPC, we offer search engine optimization (SEO). Through SEO, your website can appear in the "organic" search engine results, where more people click. By incorporating different Internet marketing techniques, we can provide your business with multiple listings within search results. We have seen clients not only make the first page of search results, but fill that page with links to their own website and to content we placed on social media and other websites. Call us at 1-888-837-3910 or contact us online to discuss your business needs and how your revenue can increase through a smart search engine marketing strategy. Lead Generation:Deliver Performance-Based Online Media CampaignsEnversa has created services that take the risk and work out of scoping, vetting, reviewing, delivering, managing compliance, optimization and reconciliation without adding additional expense. The Enversa DifferenceWhether you need to drive trial and new customer sign-up, scale an inside sales department or build a large response rich customer database, Enversa will achieve your results. We work within your budget while meeting or exceeding your quality standards. Our turn-key solution extends across mobile, display, search and event marketing channels. We know each vendor’s capability in mobile, online media networks, media publishing platforms, exchanges, aggregators and data providers. We use two proprietary software systems to RFP client campaigns and purchase media on a reverse auction platform. This creates a competitive marketplace that drives down costs and increases ROI. Enversa employs compliance investigators to manage quality and adherence to brand guidelines and monitor your campaigns on a daily basis. Our cost per inquiry is typically 70% less than traditional media Enversa Procurement ProcessWe help our clients reduce waste and overall acquisition cost as well as increase conversions through the application of proven sourcing and purchasing strategies, practices, people and technologies. Virtual RFP/Supplier MatchWe use propriety technologies, the Virtual RFP and Enversa Auction, to match campaigns with the most appropriate publishers. These competitive selection tools help drive down costs and/or increase the value of your media dollars by allowing publishers to bid to run your campaign. Implementation/DeliveryOur years of knowledge in the performance space ensures that the delivery of campaigns is held to the highest standards possible. Based on our expertise, we have developed extensive stringent publisher agreements and out clauses that are favorable to the clients we serve. Compliance & ReportingOur Compliance Services Group actively mitigates brand compliance and placement risks involved with running an online marketing and direct response campaign. Continuous measurement and evaluation is necessary to identify improvement opportunities or publisher non-performance to support future purchase decisions. OptimizationBased on various tracking mechanisms and using our secure lead management system, LinkTrust, Enversa is able to optimize in real-time to ensure that the defined campaign goals are reached. In addition, we partner with Syntryx to analyze and optimize performance-based advertising across all marketing channels. Media ChannelsDisplay MediaBranding and Awareness – drive traffic to website
Direct Response Acquisitions – acquire potential customers
Offline Advertising
Print ServicesEnversa focuses on the needs of the client. Your success is our success. To that end, we offer a myriad of services to ensure your campaign performs at its best. NegotiationEnversa delivers both online and traditional media placements at rates 10-15% LOWER than those of most traditional agencies, as well as reduced rates on direct response performance media. We utilize decades of media experience to achieve:
– greater reach Creative SupportA team of talented professionals based in Dallas, Texas, servicing premium brands across a number of categories with deep expertise in:
– Financial
Creative ServicesScript development, online display units, print, call-to-action scripting, billboards, television commercial production, brand platform development and research. Creative Philosophy
Lead Tracking and ManagementEnversa manages data flow for all of our clients using LinkTrust, a sophisticated and secure online management system. LinkTrust allows management of unlimited affiliates, ad campaigns, creative, tracking pixels, lead validation and merchant data distribution within a single synchronized solution. All leads can be captured, filtered, validated, and ported to the client’s existing consumer-tracking system. |
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