Attorney Internet Marketing
Legal Web Design and Internet Marketing for Attorneys & Lawyers
We focus on small and mid-sized law firms interested in dominating the search engines for their particular type of legal practice and geographical location. Dominating the search engines requires three steps:
For many attorneys interested in internet marketing or website design the task seems overwhelming. But keep one thing in mind - you only have to stay one step ahead of your competition.
Dominating the search engines requires that the attorneys get involved and stay involved in the project by continuing to think about the following types of questions:
We offer our services in attorney internet marketing and website design for all major practice areas, including:
With our full service Attorney Internet Marketing packages, we offer all of the following services:
At Enversa we work not only to build your attorney website, but also to educate you on what you need to do to stay one step ahead of your competition. Can you answer these questions?
Ranking highly in the Search Engines requires a combination of these techniques. You just have to stay one step ahead of your competition. If you do not know the answer to one of those questions, then you will never get ahead of your competition. And even if you are only one step behind - how much business do you lose because of that disadvantage?
At Enversa, we help attorneys grow their practice by focusing on the types of cases they really want. Not only do we want your phone to ring, but we want your phone to ring with the kinds of clients that are most likely to make your legal practice extremely profitable. The internet is like a magnet. If you are offering the most information to your ideal clients, then they will find you.
The bad news is that no matter how much money you spend, if you do not take an active role in providing quality uniquely written content about your practice, then no internet company that will get you to the top and keep you at the top. You know your business, and you know more about your specific areas of legal practice than any web design or internet marketing company.
The big law firm internet marketing companies will offer you high quality content and will boast about how good their attorney web copywriters are, but the fact of the matter is, the web content writers did not go to Law School so the attorney internet marketing companies can only provide you with "generic" content, or content that would apply to any firm in your practice. In addition, the research that is done by web copywriters is done on the internet, so everything that they write about will be based on information that already exists on the internet. The best way to get to the top of the Search Engines is to provide information that is completely unique and not available elsewhere on the internet.
We want you to make your website "your own", and the best way to do this is to provide "genuine" content that is prepared by Attorneys and Paralegals that work directly for your firm and experience exactly how your firm handles these cases. At Enversa, we focus on educating our clients and encouraging them to provide us with unique "literature" about their practice and to be as detailed as possible. For those attorneys who are are truly interested in providing detailed information to their potential clients, dominating the search engines, taking market share, growing their business, and focusing more on their ideal types of cases, then Enversa can guide you every step of the way.
How are we different?
Many of the big website design and marketing companies for lawyers charge too much money, have too many of your competitors as their clients, and are unwilling to tailor their product for your needs.
As an option, we offer Exclusive Contracts to our clients. Have you ever wondered how the big attorney website design companies can effectively represent 10 attorneys in one area all practicing the same type of law? Doesn't it seem like a conflict of interest? How can they be equally devoted to each client when they are all competing against each other for those top three positions on Google? Do they favor the client that pays them the most? Do they favor the newest client? Do they favor the oldest client? Do they attempt to "spread the wealth" so that none of the clients can complain about another client being ranked higher? The exclusive contract option is available for an extra fee. Please speak to your sales representatives for details and information.
We offer the option of having an exclusive contract that will allow you to be the only attorney for one or more practice areas in any particular city or area. If you are a criminal defense attorney in New York City, then we can provide you with an exclusive contract so that we can not represent any other criminal defense attorneys in New York City for the length of your contract. As a result, we can be totally devoted to getting your website to the top of the search engine without creating any conflict with our other clients.
Add Content Yourself
Most attorney website companies take a "hide the ball" approach to helping their clients. If having the best content is the only way to get to the top of the search engines, other companies want you to pay every time you make a change to your website or add a page of content. If constantly updating your content causes your website to rank better, other companies want you to pay for that privilege. For many attorneys, adding content or changing content becomes cost prohibitive.
At Enversa we believe in educating our attorneys on the most effective ways to improve their website. With Content Management Systems (CMS) you can easily add a page of content to your website yourself from anywhere in the world. Most of your potential clients looking for an attorney want to know whether you have handled their particular type of case. With a CMS website, you can add content to your website every time you get a great result in a particular type of case. Many of our clients rely on us to add the content until they become acquainted with the technology. But once they learn more about the process, our clients figure out that adding content is as easy as sending an e-mail message.
How do I get more information about what Enversa can do for my legal practice?
If you are interested in dominating the search engines, request a free Lawyer Website Marketing Consultation. Even if you do not hire us, the consultation is extremely valuable because you can find out more about what you may be doing now that is hurting your internet rankings. We believed that an educated client is our best client. We will work with you to determine exactly what kinds of cases you want, and the cities and counties that you want to practice in. By performing the keyword research, we can determine a list of heavily searched key terms and put together a package specifically designed for your Law Firm's website to be listed on the first page search results of Google, Yahoo!, and Bing (MSN). Our Attorney clients usually see a dramatic increase in leads they receive from the internet, usually within just a few weeks of signing up for our service.
Enversa can provide you with a truly unique and exciting way to market your Practice, Contact Us Today to get started!
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